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Car salesperson

Sell people new and used cars by showing them the car and explaining its special features.

Also known as: vehicle sales executive

About the job

What it's like

You would sell people new and used cars, van or motorbikes by showing the vehicle to customers. You’d explain its technical features so they can understand why the car would be right for them.

You’d also talk to them about how much it will cost and try to agree a price which persuades them to buy and makes you a profit.

You could work for a dealership, where the cars are all new and made by one manufacturer or for a smaller dealer where you’d sell a variety of used cars.

You’d keep the showroom, the forecourt and vehicles clean and tidy for the customers.

You would:

  • Chat to customers about what they need and explain the features of different vehicles

  • Advise which vehicle would suit the customer best

  • Arrange a test drive

  • Negotiate a price, including any ‘trade-in’ value for a customer’s old car

  • Work out how they will pay, including taking cash or arranging a car loan

  • Tell them about extra accessories or the after-sales service you offer

  • Fill in the paperwork

  • Do a pre-delivery inspection

You’d need to keep up to date with stock lists and place orders for new cars from manufacturers and might select and buy used cars.

You also tell existing and potential customers about new vehicles and deals.

In large dealerships, you may be part of a team and specialise in one area of selling. In smaller garages, you may be involved in all areas of the job.

You and your team may have to meet sales targets.

Hours

You?ll usually work a 40 to 45 hours a week, on a rota between 8am and 8pm, including most weekends and bank holidays.Overtime is likely around the 'new licence plate' times of year if you?re selling new cars.

Environment

You'll normally work in a showroom and office and spend some of your time showing customers around cars on the forecourt.

Travel

You may take people for test-drives and will need a full driving licence to do this.

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Related industries

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  • Transport
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Top skills

Skills are things you're good at. Whether you know what yours are or not, everyone has them!

It's useful to learn which ones are important in a job so you know the areas you need to brush up on. It can also help you work out if you're suited to a career.

Meta skills

Here are some of the meta skills you'll need to do this job.

  • negotiating
  • self esteem
  • managing resources
  • attention to detail
  • respecting
  • empathising
  • verbal communication
  • cooperating
  • positive attitude

Your skills are important

Our unique skillsets are what make us stand out from the crowd. Learn about each skill in depth and discover what employers look for in your applications and interviews.

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Getting in

Explore each section to find more information about getting into this career.

Colleges and universities will list subjects you'll need for entry to a course. Some useful subjects include:

  • Business

  • Skills for Work: Retailing

Most employers value a good general education at SCQF levels 4 to 6.

Qualifications that demonstrate your employability skills, retail and customer care skills and an interest in cars such as

  • Skills for Work Retailing (SCQF level 5)

A full driving licence

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